Wat ontdekten we?
Strong market demand for natural meeting locations
Specific target group: decision-makers who value experiencing nature
Competitors lacked a distinctive natural location.
Onze Aanpak
B2B-focused SEO optimization with new sitemap
Targeting sustainability and exclusivity
Strategic building of industry authority
Resultaten
Backlinks: from 400 to 1,200
Website traffic tripled (331 → 900 monthly)
Significant growth in B2B bookings
COwerk
Circular furniture to the next level
As a supplier of modular and circular office furniture, COwerk wanted to distinguish itself in a traditional market.
What did we discover?
Growing market demand for circular solutions and Office-as-a-Service
Architects and project managers as core audience
Unique opportunity: competitors missed the combination of strong visuals and data-driven approach
Our Approach
Implementation of office-as-a-service business model
Powerful website with 3D visualizations
Data-driven market analysis via demand scraping
Targeted social campaigns for architects and dealers
Results
Tender won for 500 workplaces
Significant growth in social media engagement
Foundation laid for scalable growth
Sustainable Advice
Making sustainability accessible
Duurzaam Advies wanted to make sustainability accessible to everyone as a market leader in sustainable solutions, but operated in a market full of technical jargon and complexity.
What did we discover?
Competitive archetypes showed a noticeable lack of sobriety and approachability
Technical stories dominated the market
Growing interest among young families and in urban areas, with a strong need for transparency
Our Approach
Development of an accessible brand positioning that makes sustainability understandable
SEO strategy focused on practical sustainability solutions
Accessible content that builds trust
Results
200% more LinkedIn engagement
263 top position keywords
Explosive growth in organic website traffic